Describe your market. Review who fits.
Tell Wateja who you serve, where, and what you offer. It returns sourced prospects with evidence for each one. You decide who makes it into your customer list.
- Brief in plain language: offer, audience, geography, exclusions
- Every candidate shows where it was found
- Nothing is contacted until you approve it
Prospects gives you a useful starting point. It does not guarantee contact accuracy or that anyone will buy, and approved prospects still need consent before you message them.
Your brief
Independent cafes, bakeries and clinics in Nairobi and Mombasa that could use a loyalty newsletter. Exclude chains.
Blue Door Cafe
Nairobi · Hospitality · found via Website, Instagram
Northside Dental
Mombasa · Health · found via Website, Google listing
Kito Bakery
Nairobi · Food · found via Instagram
Forma Fitness
Kisumu · Fitness · found via Website, Facebook
Brief, not filters
Write what you are looking for the way you would explain it to a colleague. Wateja turns it into a search.
Geography and exclusions
Pick cities or regions and rule out who you do not want: chains, competitors, past customers.
Source evidence
Each prospect shows where it came from and what was found, so you can judge it yourself.
Review queue
Approve, skip, or park candidates. Approved ones become people in your Customers list, marked as sourced.
No automatic outreach
A sourced prospect is not a subscriber. You still need consent before any email or SMS goes out.
Feeds the rest of Wateja
Approved prospects show up in Signals and Results, so you can see which sources actually turn into customers.
Prospecting that respects people.
Most lead tools hand you a spreadsheet and a cold email template. Wateja hands you a review queue and keeps outreach behind consent, so you grow your list without burning your reputation.
- Candidates stay as candidates until you say otherwise
- Phone numbers and emails found publicly are not treated as permission to message
- Approved prospects carry their source forever, so Results can tell you what worked
- Re-run a brief any time as your offer or area changes
142
Candidates found
38
Approved
11
Became customers
Common questions.
No. Approving a prospect adds them to Customers as a sourced person. They need to opt in, for example through a Capture form or a confirmed reply, before campaigns can reach them.
Publicly available business information such as websites, listings, and public social profiles. Each candidate shows its sources.
Prospects is included on Business, and available on Pro as an add on.
Find the customers you have not met yet.
Create your free account and send your first campaign today. Upgrade only when your list outgrows the free plan.