For online shops

First orders cost money. Repeat ones make it.

You paid for the click, the ad, or the marketplace fee to win that first sale. Wateja makes sure it is not the last one, with follow ups, restock alerts, and win backs that turn buyers into regulars.

  • Thank you and review automations after every order
  • Restock and new drop announcements that actually sell
  • Win back the customers who went quiet

34%

Repeat purchase rate

$6,720

Email revenue this month

4.9x

Return on Wateja

Thank you + review sequenceOn every order
Restock alert list412 waiting
Win back, 90 days quietRunning
How it fits

Your shop, on repeat.

1After every order

The thank you sends itself

Care tips, a review ask, and a reason to come back. Every buyer gets it, nobody gets forgotten.

2Restock day

Tell the people who asked

The restock email and text go to the segment that wanted it. Sold out before lunch is normal.

3Slow week

Wake up the quiet buyers

Signals finds customers drifting away. The win back automation offers them a reason to return.

4Month end

Count what email earned

Results ties every sale back to the exact campaign that caused it. No guessing, no vanity metrics.

Post purchase on autopilot

Thank you, care tips, review ask, cross sell. The sequence every shop means to set up, actually set up.

Restock and drop alerts

Collect interest before the product lands, then tell exactly those people the moment it does.

Win backs that work

Ninety days quiet triggers a sequence with a reason to return. A third of them usually do.

Second order engine

The gap between order one and order two is where most shops lose people. Automations close it.

Revenue you can see

Every campaign shows the orders it caused, so you know which emails are worth sending again.

Costs less than one ad

A single repeat order a month usually covers the plan. The ads can keep doing the first sale.

Playbook

Three plays behind every repeat buyer.

The lifecycle emails big shops run, sized for one.

1

The afterglow sequence

Thank you, care tips, review ask, then a cross sell two weeks later. Every order feeds the next one.

2

The drop day launch

Past buyers hear first. A two message launch to your best segment before you tell the whole list.

3

The gone quiet rescue

Signals spots buyers slipping past their usual reorder gap. The win back goes out before they forget you.

Questions

Common questions.

Import a CSV of orders and customers in a couple of clicks. On Business, the API and webhooks keep everything in sync automatically.

Yes. Tags and custom fields let you message candle buyers differently from soap buyers, and it all works with a spreadsheet import.

Especially there. A QR card in the parcel turns a marketplace order into a customer you can reach directly next time.

You already paid for the first order. Keep the next ten.

Create your free account and send your first campaign today. Upgrade only when your list outgrows the free plan.